Unlike people, organizations love matching gifts. The reason being is because matching gifts come in monetary form. It’s not like receiving two of the same dresses, toys, or other types of gifts that no person would want. And with the corporate and smaller businesses contributing matching gifts to nonprofit organizations, these corporations and smaller businesses would receive rewards in various ways from tax write-offs to the gain in more business.
How do Matching Gifts Work
Businesses offer matching gifts to nonprofits by matching their gifts with the amount offered by their employees. So, if the employees’ amount of giving is a total of $5,000, the company would match that gift would $5,000 as well, making it a total of $10,000 to give to a nonprofit.
This is free money for any nonprofit whether it’s a church, shelter, Make-a-Wish Foundation, or another nonprofit organization. Therefore, this is definitely a really big deal. And having said this, the following are different ways on how to increase fundraising with matching gifts: